{"title":"Cliché Skateboards","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eCliché was founded in 1997 by French professional skateboarder Jérémie Daclin in Lyon, France, with a clear and ambitious goal — to build a genuine European alternative to the American brands that dominated skateboarding at the time. Rather than relocating to California like so many European pros before him, Daclin stayed in France and built something from the ground up.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eFrom the beginning, Cliché was built on three things: quality photography, European skateboarders and a complete freedom of expression on and off the board. Their debut video Europa in 2000 introduced the world to a new wave of European talent and set the tone for everything that followed — a brand with its own identity, its own aesthetic and its own way of doing things.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eOver nearly two decades, Cliché built one of the most respected teams in skateboarding, with riders including Lucas Puig, JB Gillet, Javier Mendizabal and Andrew Brophy. Their decks, built using Resin Hybrid construction with a hardrock and Canadian maple blend, were always designed with performance and longevity in mind.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eA true icon of European skateboarding culture.\u003c\/p\u003e","products":[{"product_id":"cliche-skateboard-deck-handwritten-8","title":"Cliché skateboard deck Handwritten 8\"","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eCliché Skateboards Handwritten Skateboard Deck 8\"\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe Cliché Handwritten is one of the brand's most recognisable graphics — the Cliché script logo rendered in a clean handwritten style that has become a staple of European skateboarding. Built using Resin Hybrid construction with a 7-ply hardrock and Canadian maple blend bonded with epoxy resin glue and pressed in a single deck press, it delivers stronger, longer-lasting pop than a standard 7-ply build with a consistent shape deck to deck.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe 8\" width keeps things tight and responsive, making it a great choice for technical street skating and flip tricks while still feeling comfortable across street and park terrain.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eWidth: 8\"\u003cbr\u003eLength: 31.7\"\u003cbr\u003eWheelbase: 14.125\"\u003cbr\u003eConstruction: Resin Hybrid — 7-ply hardrock and Canadian maple blend, epoxy resin glue, single deck press\u003cbr\u003eConcave: Medium\u003cbr\u003eShape: Popsicle\u003cbr\u003eDesigned in France\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eA clean, iconic graphic on a well-built deck — the Handwritten is Cliché at its most timeless.\u003c\/p\u003e","brand":"Cliché","offers":[{"title":"Default Title","offer_id":57064515273079,"sku":"CL010103402G8000","price":49.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/6146\/files\/IMG_6832.heic?v=1782574810"},{"product_id":"cliche-skateboard-deck-viva-8-5","title":"Cliché skateboard deck Viva 8.5\"","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eCliché Skateboards Viva Skateboard Deck 8.5\"\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe Cliché Viva is a wide, stable team deck from one of skateboarding's most respected French brands. Built using Resin Hybrid construction with a 7-ply hardrock and Canadian maple blend bonded with epoxy resin glue and pressed in a single deck press, it delivers stronger, longer-lasting pop than a standard 7-ply build with a consistent shape deck to deck.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eThe 8.5\" width gives you a generous platform that suits bigger riders, transition skating, ramps and anyone who likes extra stability underfoot, while still keeping enough feel for technical tricks across street and park.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eWidth: 8.5\"\u003cbr\u003eLength: 32\"\u003cbr\u003eWheelbase: 14.25\"\u003cbr\u003eConstruction: Resin Hybrid — 7-ply hardrock and Canadian maple blend, epoxy resin glue, single deck press\u003cbr\u003eShape: Popsicle\u003cbr\u003eDesigned in France\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\"\u003eA well-built wider deck from a brand with serious heritage — reliable pop, durable construction and a clean graphic.\u003c\/p\u003e","brand":"Cliché","offers":[{"title":"Default Title","offer_id":57064516223351,"sku":"CL010101101H8500","price":49.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/6146\/files\/IMG_6817.heic?v=1782574311"}],"url":"https:\/\/www.westfrench.com\/collections\/cliche-skateboards.oembed","provider":"West French","version":"1.0","type":"link"}