Powell Peralta

 

Powell Peralta: Iconic Skateboards and the Legendary Bones Brigade

Powell Peralta, founded in 1978 by George Powell and Stacy Peralta, is one of the most iconic American skateboard companies in history. Known for revolutionizing skateboarding during the 1980s, the brand gained fame through its team, the Bones Brigade, featuring legends like Tony Hawk and Steve Caballero.

Inspired by his son’s dissatisfaction with skateboards in the 1970s, George Powell applied his engineering expertise to create innovative designs like urethane wheels and flexible slalom decks. Partnering with Stacy Peralta, Powell Peralta became a skateboarding powerhouse, producing cutting-edge gear and unforgettable graphics.

The Bones Brigade pushed skateboarding to new heights, setting the standard for competitive skating and inspiring generations of riders. Today, Powell Peralta continues to create high-quality equipment, including reissued classics under the Powell Classic name, preserving its legacy in skateboarding culture.

Explore the Powell Peralta Collection and celebrate the history of skateboarding!