World Industries tee shirt Skateboarding is Dead Premium Black

World Industries Skateboarding Is Dead Premium Garment Dye T-Shirt Black

One of the most notorious ads in skateboarding history — the 1990 World Industries Skateboarding Is Dead announcement, a fake obituary written by Steve Rocco that declared skateboarding officially dead at age 35. Part provocation, part genius marketing, it perfectly captured the chaos and humour that made World Industries unlike any other skate company of its era. Now immortalised on a premium garment dye tee.

Built on a premium short sleeve tee with garment dye finishing, the black gives a rich, deep colour with a soft, broken-in feel straight out of the bag. A cut above your standard skate tee.

Style: Skateboarding Is Dead graphic
Colour: Black
Construction: Premium garment dye
Sleeve: Short sleeve
Fit: Regular

Proof that skateboarding never really died — it just got more interesting.